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Part 3 – The Consumerization of Technology: And the Impact on Retail
Part 3 – The Consumerization of Technology: And the Impact on Retail

This blog explores the ways in which digitalization can impact retail performance to deliver on the 4Cs of the shopper experience. Read blog >>

Part 2 – The Consumerization of Technology: And the Impact on Retail
Part 2 – The Consumerization of Technology: And the Impact on Retail

2014 saw a dramatic shift to cloud based Business Intelligence and Analytics. CIOs have discovered that the flexibility, scalability, quick adoption timelines and the ability to handle huge volume of data in the cloud has made it a remarkably better option than on-premises offerings. Read article >>

Part 1 – The Consumerization of Technology: And the Impact on Retail
Part 1 – The Consumerization of Technology: And the Impact on Retail

By “Consumerization” of technology, the power of the consumer has been augmented and accelerated. Consumers now demand more – more convenience, more consistency, more collaboration, more customization. Read blog >>

Personalization for the retail customer – the SoLoMo way
Personalization for the retail customer – the SoLoMo way

With SoLoMo strategies, retailers are now able to reach customers at the key intersection of their buying decision in a personalized and relevant manner. Read article >>

Holiday shopping in 2012: ‘Tis the season to be social
Holiday shopping in 2012: ‘Tis the season to be social

How popular was social marketing with retailers this holiday season? Here’s a recap of how some retailers reached out to social media savvy customers. Read article >>

Gamification – 10 Strategies To Win At The Retail Game
Gamification – 10 Strategies To Win At The Retail Game

How is gamification working for your retail business? Here are 10 powerful ideas to help you create a better gamification strategy to win customers and build loyalty. Read blog >>

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