In-store personalization in retail is the ability to identify customers, understand their current context and ...
As machine learning, deep learning, artificial intelligence, etc. become mainstream words that are taught in primary schools these days, it pays to fully understand how the system truly makes predictions and prescribes actions that a business should take.
In his recent talk at Cypher-2017, Atul Jalan cuts through what he calls the “hullabaloo, hyperbole and hubris” that surrounds Artificial Intelligence(AI) to give us a new perspective on what awaits us in the near future.
It’s every retailer’s dream—getting all the right products onto the right shelves in all the right stores, at the right time.
In-store personalization in retail is the ability to identify customers, understand their current context and respond back with highly relevant and personalized recommendations.
Predictive analytics and Prescriptive analytics will attract 40% of enterprise investments. Find out why with this infographic.
Analytics can be used to improve living efficiency and provide better urban governance in smart cities. Find out how, using this great info-graphic.
There’s a lot that goes into inventory planning, which is why retailers rely heavily on things like big data and retail merchandising software to get things done.
What does a fashion retail marketer’s day look like? This infographic depicts how today’s marketing manager uses advanced analytics to drive business insights.
Understanding the different flavours of AI can help you better take advantage of artificial intelligence currently in use, and prepare for developments of the future.
Ajith Nayar outlines the most effective prespecriptive analytics techniques that help in deriving best business decisions
Tesla loves analytics! This infographic explores the ways analytics is being used by Tesla to compete in the automobile industry.
BI offers endless possibilities today and prescriptive analytics is the latest development in this field.
How did analytics evolve into the burgeoning industry is it today? Take a look at this timeline infographic that pieces together the evolution of the analytics industry.
Customer segmentation starts with the right data. Read this post to learn about the seven categories to deliver best-in-class customer segments to drive your marketing tactics.
Every marketer knows about the 4 P’s of marketing. Manthan’s Hillary Ashton provides a new marketing framework that every professional needs to adopt in order to delight the 2020 customer.
We’ve been living in a world of disruption and just when you feel like you’ve figured it out, all the cool Facebook kids go to Instagram. By the time your marketing strategy gets there, you will once again be out of date. If this sounds familiar, and you are finding it hard (impossible?) to keep pace with the changing marketing landscape, you aren’t alone.
Capitalizing the “Moments That Matter” in the customer lifecycle is key to delivering relevant promotions that deliver desired business outcomes.
Analyzing customer data provides insights on some unique buying behavior and also indicate the different journeys that various customer groups traverse.
Predictive analytics can enable convenience store owners to optimize fuel prices, understand shopping patterns, and generate better results.