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Home » Webcasts » Fueling Brand Advocacy And Engagement With Mobile Apps
Fueling Brand Advocacy And Engagement With Mobile Apps

The Cloud Approach to Solving the Customer Analytics Puzzle Mobility in retail is now the norm — four out of five consumers are using smartphones to guide their shopping experience. When retailers leverage customer-facing mobile applications to stoke the fires of customer engagement, they can uncover substantial returns. Mobile apps are not only defining retail success but driving customer behavior: According to Deloitte, 85% of consumers who used a mobile native app during a recent shopping trip made a purchase.

The key to superior customer engagement is so much more than localized messaging and digital couponing. Retailers must join their brand strategy and marketing tactics in a cohesive fashion to deliver personalized offerings and access to shopping information via a mobile platform.

This webinar will address:

  • Consumer Trends in Mobility, Including Digital Couponing, Localization, Personalization and Product Search
  • What Your Customer Really Wants When It Comes to Mobile — Key Mobile Features
  • The Building Blocks of an Effective Mobile Strategy for Better Shopper Engagement and Brand Advocacy
  • Best Practices and Highlights From Real World Retail Mobility Projects


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Manthan
Manthan
CEO, Manthan
Admin is the CEO of the Manthan for Strategic Innovation. Some description will come here. Some description will come here. Some description will come here. He can be reached at admin@manthansystems.com
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