Improve decision making by integrating suppliers onto an intelligent networkThe existing level of retail collaboration with suppliers lacks mutually intertwined processes for co-strategic development and a focus on enhancing shopper experience. Both decision-making and support define the thicker fabric of a strong merchandising ecosystem which drives and balances the whole system. The key for a retailer is to keep every supplier stably integrated into a single all-encompassing system where every effort is focused on boosting retail growth and shopper loyalty.