Adroit management of the supply chain is indispensable for 
fashion retailersGiven the complexities involved, it’s a strenuous job to manage the modern fashion supply chain profitably. Even reversing the wheel of time by a few years, one can see that the biggest challenge the fashion industry used to deal was the seasonality of trends and styles. But, things are now unrecognizably different. Arrival of the omnichannel concept, rise of commerce in the virtual space, technological empowerment of the customers, reduced product lifecycles, constant fear of margin erosion for simultaneous presence at multiple touchpoints, growth of disruptive models like fast fashion, or demographic shifts in the emerging markets have made light-speed transformations in the sector.