We’ve been living in a world of disruption and just when you feel like you’ve figured it out, all the cool Facebook kids go to Instagram. By the time your marketing strategy gets there, you will once again be out of date. If this sounds familiar, and you are finding it hard (impossible?) to keep pace with the changing marketing landscape, you aren’t alone.
Predictive analytics and Prescriptive analytics will attract 40% of enterprise investments. Find out why with this infographic.
Capitalizing the “Moments That Matter” in the customer lifecycle is key to delivering relevant promotions that deliver desired business outcomes.
By “Consumerization” of technology, the power of the consumer has been augmented and accelerated. Consumers now demand more - more convenience, more consistency, more collaboration, more customization.