Manthan talks to the biggest thought leaders and influencers for the latest use-cases on how Big Data is making a quantifiable impact in the world.
Cloud provides an opportunity to retailers to adopt Customer Analytics quickly, in time for their next set of campaigns.
We’ve been living in a world of disruption and just when you feel like you’ve figured it out, all the cool Facebook kids go to Instagram. By the time your marketing strategy gets there, you will once again be out of date. If this sounds familiar, and you are finding it hard (impossible?) to keep pace with the changing marketing landscape, you aren’t alone.
In-store personalization in retail is the ability to identify customers, understand their current context and respond back with highly relevant and personalized recommendations.